A step-by-step guide to help local businesses boost visibility and attract more customers with Google
When people search for services near them, Google often shows local listings before anything else. That’s why Google My Business (GMB) is one of the most powerful free tools available for local businesses.
With a well-optimized profile, your business can appear in local search results and Google Maps—making it easier for new clients to find you.
🧭 Step 1: Claim and Verify Your Business
- Go to google.com/business
- Enter your business info (name, address, category)
- Verify by postcard, phone, or email (Google will guide you)
Verified businesses are more likely to show in search results.
✏️ Step 2: Complete Your Profile
Include:
- Business hours
- Phone number
- Website link
- Description of your services
- High-quality photos (inside, outside, services, team)
The more complete your profile, the more trustworthy you appear.
🌟 Step 3: Get and Respond to Reviews
- Ask happy clients to leave 5-star reviews
- Reply to each review (good or bad!)
- Thank your customers and show you care
Reviews boost credibility and impact local SEO.
📈 Step 4: Post Regular Updates
Use the “Posts” feature to share:
- Promotions or discounts
- New services
- Announcements and events
Keep your profile fresh to improve engagement and ranking.
🚀 Get Found, Get Hired
Google My Business is not just a listing—it’s a marketing tool. If you haven’t claimed and optimized your profile yet, now is the time.
Need help setting it up? Contact our team and we’ll help you show up in all the right searches.
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Stay visible—more GMB tips coming soon!